The Blueprint of a Super Bowl Championship Culture
Ben Utecht will walk your audience through four elite principles that are foundational in both life and business - Listening, Learning, Language, and Love.
Keynote
Length: 1 Hour
On February 7, 2007, I stepped onto the Super Bowl field and into a Hall of Fame huddle with my teammates, including Peyton Manning and our head coach Tony Dungy. We became a world-class offense by creating a culture of champion leadership and dynamic communication. This culture was fueled by four foundational principles that together allowed each player to reach his greatest potential for the benefit of the team in a highly stressful and competitive environment.
After football, I began to realize these elite principles were foundational in both life and business. The culture produced out of practicing our belief system earned us the greatest reward, a Super Bowl championship. It’s time for your organization to win.
Ben Utecht
Super Bowl XLI Champion, Chief Culture Officer, Tony Dungy Uncommon Award Recipient
Principle #1
We as humans have an innate desire to be heard and understood.
Listening to each team member allows us to develop their unique strengths and creates an environment of growth, respect, and appreciation, leading to highly engaged employees.
Principle #2
Practicing an attitude and system of learning develops wisdom in all team members.
Learning is the practice of curiosity and supports a culture of wisdom. Wisdom improves decision making and is found at the intersection of knowledge and experience.
Principle #3
Choosing the right words to communicate is the foundation of all information distributed.
Every single word matters! Do not assume that every person you communicate with understands exactly what you mean with each intentional word you choose to use. Clarity is King!
Principle #4
Love supports the greatest form of leadership.
Love provides the most significant value and purpose to the human condition at work.
Culture is the Leader's Choice. So Choose it, Practice it, and WIN!
Ben Utecht
Chief Culture Officer and Super Bowl Champion
"Ben provided a great message to our group of financial representatives. During the planning process, Ben was great to work with. He took the time to get to know his audience and our organization and was able to weave in messages that were relevant to the group. I would definitely work with him again and would recommend him to others."
Thrivent
"Ben did a fantastic job. On our program evaluation from the participants, he scored a 9.1 on a 10 point scale. He scored higher than Dr. Omalu. Our board chair said 'he hit it out of the park'."
Vizient
"His speech today was spot-on for building a winning culture, but what made the difference was his warmth and personal presence that exuded with each and every person he met. We are so grateful and proud of Ben's efforts today. He was an amazing ambassador for the NFL, but more importantly of a husband, father and true champion."
H.B. Fuller
The Champion's Creed Speaking Program is included as part of the Culture Operating Strategy Program and can be booked separately as a keynote for your event if you are not doing the Culture Operating Strategy Program.
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